Client: Cleaning Service Company
Agency: BrandVertas
Platform: Facebook Ads
Objective: Increase Reach, Generate Leads & Build Brand Awareness
Overview
BrandVertas was hired to help a cleaning service company to boost their online visibility and attract targeted leads that were actively looking for residential and commercial cleaning services.
The brand had very low social presence, no content structure, and was not receiving sufficient inquiries organically. Our team planned, executed, and optimized a strategy that turned their Facebook presence into a direct lead funnel.
Here’ How We Made the Strategy
| S:No | Task | Execution |
| 1 | Creative Direction | Designed high-conversion content according to cleaning niche |
| 2 | Campaign Setup | Facebook ads campaign with defined targeting & optimized bidding |
| 3 | Optimization | Continuous CTR, CPC & frequency monitoring |
| 4 | Funnel Goal | Lead generation + awareness growth |
Creative Used
We created professional ad designs showcasing cleaning before/after visuals, service highlights, and strong + easy CTA to call & book their service instantly.
Results Achieved
| S:No | KPI | Result |
| 1 | Total Reach | 2.4 Million |
| 2 | Content Interactions | 3.4K+ |
| 3 | New Followers Generated | 8K+ |
| 4 | Link Clicks | 21.6K+ |
These results were achieved within the campaign duration as shown in the insights screenshot.
The growth clearly shows exponential improvement as optimization phases kicked in especially after Week 3 of scaling.
Outcome of the Campaign!
The client not only generated consistent inbound leads but also built brand credibility fast in their local market. And the best part is that this campaign became a long-term funnel system instead of just a one-time boost.
What Makes This Campaign Stand Out?
This case study shows how a simple local service business can grow it sales fast if it has strategic content, technical optimization and professional creative assets. BrandVertas focuses on performance not just postings and that is the reason which is why we continuously measure data patterns and run ads. This is the exact difference between average social media posting and ROI-based paid marketing. This campaign results proved that how the big numbers, real audience, and real leads comes with only the right and proven strategies.
Conclusion
BrandVertas successfully transformed their Facebook presence into a profitable acquisition channel by using strategic creatives, targeted ads and data-driven optimization. This is one more proof of our result-oriented approach in performance marketing.
